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Reducing Stigma Around Mental Health in the Workplace with EAP Programs

Mental health stigma is a major barrier in many workplaces, preventing employees from seeking the help they need. Employee Assistance Programs (EAPs) offer confidential and professional support, yet many workers hesitate to use these services due to fear of judgment or perceived repercussions. This blog will explore how EAPs can help reduce mental health stigma in the workplace, and provide practical strategies for employers to foster an environment where mental health care is normalized and encouraged.

Understanding Mental Health Stigma
Stigma refers to negative attitudes or discrimination based on a specific trait or condition—in this case, mental health challenges. Workers may fear being labelled as “weak” or “unreliable” if they admit to struggling with anxiety, depression, or stress. As a result, they may avoid seeking the support they need, leading to prolonged suffering and decreased productivity.


Research from Beyond Blue shows that 25% of Australian workers do not seek help for mental health issues due to concerns about stigma. Additionally, a survey by the Australian Human Resources Institute found that only 52% of employees felt their workplace was supportive of mental health needs.

The Role of EAPs in Reducing Stigma
EAPs offer confidential counselling services that allow employees to address their mental health or personal concerns in a private and non-judgmental setting. These programs are often managed by third-party providers, ensuring that personal information remains strictly confidential. Regular promotion of EAP services helps to normalize conversations around mental health, making it clear that seeking help is both encouraged and supported by the organization.

Australian Statistics on Mental Health Stigma in the Workplace
According to research conducted by Safe Work Australia, 70% of Australian employees have experienced some form of mental health issue, yet only a fraction of them seek help due to stigma. Employers that actively promote their EAP and other mental health initiatives report a 35% increase in the use of mental health services and a corresponding decrease in absenteeism.

Dos and Don’ts for Reducing Stigma Through EAPs

  • Do:

    • Regularly promote EAP services and emphasize confidentiality.

    • Encourage leaders and managers to model openness about mental health by discussing their own experiences when appropriate.

    • Provide mental health training for managers and employees to foster understanding and reduce stereotypes.

  • Don’t:

    • Don’t treat mental health differently from physical health—frame EAP services as part of overall well-being.

    • Don’t assume that just offering an EAP will erase stigma—build a culture where seeking help is celebrated, not shamed.

Practical Strategies to Foster a Stigma-Free Workplace

  1. Mental Health Awareness Campaigns
    Educate employees about common mental health challenges and the support systems available, including your EAP. Use internal newsletters, posters, and team meetings to break down myths and misconceptions about mental health.

  2. Confidentiality is Key
    Ensure that employees know their use of EAP services is confidential. Stress that seeking support will not affect job performance reviews, promotions, or professional relationships.

  3. Lead by Example
    Encourage leaders and managers to share their mental health journeys when appropriate. This openness can significantly reduce stigma and empower others to seek help without fear.

Real-World Example
An Australian IT firm developed a comprehensive EAP and mental health awareness initiative, incorporating workshops and leadership-led conversations around mental well-being. Over two years, the company saw a 40% increase in EAP usage and reported lower rates of absenteeism, with many employees expressing greater trust in the company’s commitment to their mental health.


“Reducing stigma takes time, but it’s vital to creating a mentally healthy workplace where everyone can thrive.” – Safe Work Australia


Reducing the stigma around mental health in the workplace is a shared responsibility. EAPs play a key role in offering confidential support, but it’s up to employers to foster an environment that encourages open conversations and provides safe spaces for employees to seek help. By addressing stigma head-on, companies can create a culture where mental health is prioritized, leading to a happier, healthier, and more productive workforce.